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AUDIENCE
MHI: $250,000+
56% are female
44% are male
38 is the median age
84% are married
87% are college graduates
68% are Top Management
56% are female
44% are male
38 is the median age
84% are married
87% are college graduates
68% are Top Management
INCOME PRODUCING ASSETS
(Exclusive of Home Ownership)
38% $1MM+ Investments
14% $2MM+ Investments
WEALTH RATING
Syndicated research scores an individual’s wealth and then compares it to the
current census information relative to his or her respective market.
As a result, 70% of Orlando Style readers are in the top 10% of wealth income
BUYING POWER
76% Purchase Luxury Items
(Including Fine Furnishing & Fine Jewelry)
62% Volunteer for charitable organizations
INFLUENCERS
84% Have advised others on where to buy
74% Consider themselves peer group influencers
ORLANDO STYLE READER LIFESTYLE
88% Plan to visit abroad in the next year
84% Exercise two or more times per week at home
76% Dine out one or more times per week
62% Go to nightclubs / lounges
Compared to the general population, Orlando Style readers are:
3x more likely to drive a prestige luxury vehicle
2x more likely to have large stock holdings in their employer
2x more likely to use a personal money manager or professional broker
4x more likely to own investment real estate
2x more likely to belong to a private club
3x more likely to travel abroad via first class
3x more likely to take vacations based around luxury spa and golf amenities
4x more likely to drink super premium domestic beer, imported wine, or premium champagne
4x more likely to shop at luxury retailers
3x more likely to drive a prestige luxury vehicle
2x more likely to have large stock holdings in their employer
2x more likely to use a personal money manager or professional broker
4x more likely to own investment real estate
2x more likely to belong to a private club
3x more likely to travel abroad via first class
3x more likely to take vacations based around luxury spa and golf amenities
4x more likely to drink super premium domestic beer, imported wine, or premium champagne
4x more likely to shop at luxury retailers
NOTE: Information confirmed for over 90% of the exclusive estates/home delivery segment of our readership. Gender, audience, and average age are reflective of the entire distribution, and based on primary residence. Gender statistics are based on head of household. Demographic information is subject to change based upon distribution and subscribers.
ORLANDO STYLE CAN BE FOUND AT…
Exclusive Neighborhood Distribution
Isleworth
Golden Oak
Lake Nona Country Club
Bay Hill
Keene’s Pointe
Lake Butler Sound
Isleworth
Golden Oak
Lake Nona Country Club
Bay Hill
Keene’s Pointe
Lake Butler Sound
Hotels
Waldorf Astoria Orlando
Ritz Carlton Grande Lakes
Grand Bohemian
Sheraton Orlando North
Westin
The Alfond Inn
Celebration Hotel At Celebration, Fl
Florida Hotel Orlando
Marriott
Loews Hotels
Hilton Orlando
Aloft
Hyatt Regency
Castle Hotel
Doubletree
Orlando Style Magazine Advertising delivered in other luxury locations:
Ferrari Orlando
Aston Martin Orlando
Privé
Bloomingdales
Hublot
Tag Heuer
Rolex Store
Mayors Store
Cartier
Iwc
Omega Store
Carmen Steffens
C Wonder
Panerai
Nieman Marcus
Winter Park Boutiques
Ferrari Orlando
Aston Martin Orlando
Privé
Bloomingdales
Hublot
Tag Heuer
Rolex Store
Mayors Store
Cartier
Iwc
Omega Store
Carmen Steffens
C Wonder
Panerai
Nieman Marcus
Winter Park Boutiques
White House Black Market
The Mall At Millenia
The Florida Mall
Dillards
E. Giovanni Salon
City Arts Factory
Euro Living
Saks Fifth Avenue
Audi South Orlando
Rolex Watches
Winter Park Town Center
University Of Central Florida
The Florida Visitors’ Center
The Winter Garden Village at Fowler’s Grove
+ many spas, hair salons, doctors offices, law firms, real estate offices, retail stores, etc…
The Mall At Millenia
The Florida Mall
Dillards
E. Giovanni Salon
City Arts Factory
Euro Living
Saks Fifth Avenue
Audi South Orlando
Rolex Watches
Winter Park Town Center
University Of Central Florida
The Florida Visitors’ Center
The Winter Garden Village at Fowler’s Grove
+ many spas, hair salons, doctors offices, law firms, real estate offices, retail stores, etc…
Orlando Style Magazine advertising, EVENT PARTNERSHIPS
Festivals of Speed
Fashion Shows
Cows & Cabs
CCI
Runway To Hope
Cars for the Cure
Millenia Fashion Week
… & Many More
EDITORIAL CALENDAR
FEBRUARY | VALENTINES ISSUE
Ad Material Due: Jan. 9th | On Sale: Feb. 1st
Coverage: Spring Fashion, Valentines Gift Guide, Diet Tips & Tricks, Orlando Style’s Doctors of the Year, Local Events
Ad Material Due: Jan. 9th | On Sale: Feb. 1st
Coverage: Spring Fashion, Valentines Gift Guide, Diet Tips & Tricks, Orlando Style’s Doctors of the Year, Local Events
MARCH | SPRING FASHION ISSUE
Ad Material Due: Feb. 10th | On Sale: March. 1st
Coverage: Spring Fashion, Hair & Makeup Trends, Fitness Tips, Local Events
APRIL | BODY & SOUL ISSUE
Ad Material Due: March 10th | On Sale: March. 1st
Coverage: Swimwear, Who’s Who, Luxury Vehicles, Local Events
MAY | BEAUTY ISSUE
Ad Material Due: Apr. 10th | On Sale: May 1st
Coverage: Beauty Trends, Make Up Tips, Food & Wine, Bridal Trends, Local Events
JUNE | GOOD VIBEZ ISSUE
Ad Material Due: May 11th | On Sale: June 1st
Coverage: Summer Travel Trends, Escape the Ordinary, Luxury Fashion, Local Events
JULY/AUG. | SUMMER DOUBLE ISSUE
Ad Material Due: Jan. 10th | On Sale: July 1st
Coverage: Summer Fashion, Travel Destinations, The Arts, Orlando Style’s Elite Doctors, Local Events
SEPTEMBER | FALL FASHION ISSUE
Ad Material Due: Aug. 10th | On Sale: Sept. 1st
Coverage: Fall Fashion, Luxury Accessories, Orlando’s Attorneys of the Year, Local Events
OCTOBER | THERAPY ISSUE
Ad Material Due: Sept. 10th | On Sale: Oct. 1st
Coverage: Retail Therapy, Women’s Health, Orlando’s Dentists of the Year, Local Events
NOVEMBER | LUXURY ISSUE
Ad Material Due: Oct. 12th | On Sale: Nov. 1st
Coverage: Top Luxury, Real Estate, Jewelry, Watches, Must Have Items, Local Events
Dec./Jan. | HOLIDAY DOUBLE ISSUE
Ad Material Due: Nov. 10th | On Sale: Dec. 1st
Coverage: Mega Holiday Gift Guide, Luxury Vehicles, Men & Women of the Year, Local Events